Illustrations give form to imagination and light to ideas. At Parallel, we craft images that let a building breathe, a space unfold, and a vision be felt. Whether inspiring buyers, guiding juries in competitions, or revealing a project’s essence before it exists, our illustrations invite viewers to step inside the story of architecture.
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Animations bring architectural designs to life through movement, scale, and context. At Parallel, we create cinematic sequences that communicate the flow, experience, and atmosphere of a project, from exterior massing to interior spaces. Animations help clients, stakeholders, and buyers understand complex developments, explore design intent, and experience how a space will feel before it is built — turning static designs into immersive storytelling.
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Discovery brings real estate developments to life online, letting anyone — buyers, renters, and investors — explore future projects in full detail. With interactive aerials, floor plans, videos, and data, users can understand scale, context, and amenities, all from their device. Fully tailored to each project’s branding, Discovery turns complex developments into an engaging, immersive, and accessible experience.
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Select is a unit selector for real estate, used across residential, office, and public developments. It gives a complete and transparent overview of a project and its individual units. In one clear interface, buyers, renters, and stakeholders can explore the building, understand differences between units, and see exactly what is available. Floor plans, visuals, views, pricing, and key unit details are presented together, making it easy to compare options and make informed choices. For developers, Select supports both sales and leasing and remains active after completion, keeping unit availability accurate and accessible over time.
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Turn real estate developments into fully interactive, real-time experiences. Built on accurate 3D scans of real environments, it allows users to explore projects at every scale from urban context to individual interiors with high-end visuals, dynamic animations, and integrated data. Perfect for live presentations in experience centers, sales events, or one-on-one meetings, N/XT makes complex developments tangible, engaging, and unforgettable.
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Elevate your pitch with Parallel Beyond. From shorts to moods and timelapses. Explore how Beyond can assist creating new narratives for your development.
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Every project starts with the real world. To capture that reality, we use drones, and when needed, helicopters, to record the site and its surroundings from the air. This data is transformed into a detailed 3D point cloud, allowing us to rebuild the location digitally with a high level of accuracy. By working from real context rather than assumptions, a Discovery and Select can show how a project truly sits in its environment, from views and orientation to scale and atmosphere - helping buyers and teams understand the place long before it is built.
Parallel B.V.
Interactive solutions for Real Estate.
Project coming up? We'd love to tell you more about our interactive tools, imagery and animations. Reach out to us and we will be in touch.